In 1979, Gary moved to Austin, Texas to begin his real estate career. He loved teaching and training so much, he decided his career would have much more of an impact in management. He wanted to help agents achieve their business and life goals. Working for the #1 brokerage in Austin, Gary was moving up the ladder very quickly in his company, but after being promoted to the vice president of expansion, he quit. The vision of the company he was with was that the agents worked for the company. Gary disagreed saying the company worked for the agents. His vision showed that if you work on building the business of the agent, the brokerage would grow as big as it wanted. “Companies are nothing more than people. People create everything inside an organization and what’s going to make us better in the long term is the way our people think. Our goal is the tap the way people think and take advantage of that thought process to put to use for everyone.” In 1983, Gary’s grand experiment began. Partnering with Joe Williams, Keller Williams was created with just a few associates in a tiny office. Within two years, KW had become the largest single office real estate company in the metro area. All seemed well, but the market crashed soon after and after losing half of his top agents to other companies, Gary decided it was time to create a new model that revolved around the agents. Asking his agents this question, Gary carved out the new Keller Williams real estate business model. “How can we run the company in such a way that you achieve everything you want and at the same time we achieve everything we want?” What did they come up with?
By implementing this business model, Keller Williams became the #1 office in Austin and has yet to relinquish that title. Putting agents first. Giving agents control of running the company via the ALC. KW showed this was a successful model to share across all markets. In 1991, franchising began in the US and into Canada in 1998. In just over 30 years in business, Keller Williams has become the largest real estate franchise in the world. All this, while focusing only on you, the agent. To only help build your business, not compete with you. After seeing the Keller Williams history, don’t you think it’s time to come work with a company that cares about your success over its own? Join us today!
To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.
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